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MARKETING HALL OF FAME - MAY 15, 2024 - TICKETS NOW ON SALE - CLICK HERE TO REGISTER TODAY!
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What's New In 2024 Marketing Hall Of Fame | an Afternoon of Pre-Ceremony Programming

2024 Kicks off with an afternoon of Pre-Ceremony Programming - including Panels & Discussions with leading CMOs, Academics, Authors, Mentors & Role Models .
 

 

Marketing with Purpose: The Era of the Regenerative Brand

1:00 - 1:45 PM

Today, the world faces multiple intersecting crises – the COVID-19 pandemic, climate change, racial injustice and growing economic inequality and the backlash against DEI programs. To win, brands must think and act in new ways. They need to become Regenerative Brands. Learn how today’s brand leaders don’t just have to build great, compelling brands that delight consumers, they also have to build brands with purpose.
1:00 - 1:45 PM
Karen
McFarlane
CMO, Kaye Media + Founder, Colossal Work, AMA New York Board
Raphael 
Bemporad
Founding Partner, BBMG
Fatima
Jones
CMO, Dance Theatre of Harlem
Steve
Jones
Founder/CEO, pocstock
Deidre 
Smalls-Landau
Chief Business Equity Officer, UM & IPG MediaBrands
Blair
Nelson Marlin
Vice President, Consumer Marketing and Brand, TEGNA

Marketing Innovation: More than Just Tech

2:00 - 2:45 PM

Marketing innovation is more than applying the latest technology. Today’s complex environment has brand leaders re-thinking everything from product design, distribution, promotion, and purpose to connect with audiences. Hear how the industry’s top practitioners are innovating across the entire spectrum of marketing.
2:00 - 2:45 PM
Peter 
Weingard
AMA New York, Board Chairperson
Benji 
Baer
Chief Marketing Officer, CBRE
Janet 
Balis
CMO Practice Leader - EY
Soyoung 
Kang
CMO, eos Products
Minjae 
Ormes
VP, Marketing Linkedin
Josh 
London
Managing Director, Reuters Professional & CMO, Reuters
Samantha 
Maltin
EVP, Chief Marketing & Brand Officer Sesame Workshop

Will AI Make our Jobs (or Take our Jobs)?

3:00 - 3:45 PM

Marketing is often at the forefront of technology and the use of Gen AI is no different. In fact, it’s already being integrated into marketing technology tools, from Photoshop and Salesforce to trading desks and social media. Will AI make us better marketers, or take our jobs? Hear from CMOs on the front lines of the AI/Marketing revolution.
3:00 - 3:45 PM
Kerushan 
Govender
CEO & Founder, Blackfox and AMA NY Board
David 
Berkowitz
Founder of AI Marketers Guild
Dan
Lowden
CMO, Blackbird.AI
Tessa 
Burg
CTO, ModOp
Donnovan 
Andrews
Global Consulting Principal, Artificial Intelligence at Ogilvy Consulting
Universal McCann New York, NY
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